Battle: Dar es Salaam vs Nairobi

Battle: Dar es Salaam vs Nairobi

Valor Hospitality Expands In East Africa With Two New Developments​

By Africa Hotel ReportMay 19, 2024



VALOR HOSPITALITY ANNOUNCES NEW PROJECTS IN KENYA AND ZANZIBAR, EXPANDING ITS PORTFOLIO IN EAST AFRICA WITH INNOVATIVE AND SUSTAINABLE DEVELOPMENTS.


Valor Hospitality, a global leader in hotel management and operations, is expanding its portfolio in East Africa. The company recently signed deals for two major developments: the TUI Blue Watamu Hotel in Kenya and Zanzibar’s first Canopy by Hilton.

Euan McGlashan, co-founder and CEO of Valor Hospitality, emphasizes the importance of these new projects. “These additions to our portfolio reflect our strategic growth plan and commitment to global expansion,” he states.

TUI Blue Watamu Hotel In Kenya​

Situated in the vibrant coastal town of Watamu, north of Mombasa, the TUI Blue Watamu Hotel is set to break ground in September 2024. This development will include 124 guest rooms, suites, and apartments. Amenities will feature a beach club, seafood restaurant, all-day café, cocktail and pool bars, and a grill. Valor Hospitality, in partnership with TUI Blue, will manage and operate the property.

Michael Pownall, Managing Partner for Africa and the Middle East at Valor Hospitality, highlights the benefits of the location. “The TUI Blue Watamu Hotel, in its idyllic beach setting, attracts Europeans and urban Kenyans looking to escape city life in Nairobi and Mombasa,” he says.

Canopy By Hilton Zanzibar – The Burj​

On Zanzibar’s West Coast in Fumba Town, the 28-storey Canopy by Hilton Zanzibar will be the world’s tallest hybrid timber tower at 95 meters. This 162-room hotel will showcase innovative and sustainable architecture, forming part of Fumba’s master Smart City plan. This plan includes branded residences, offices, retail spaces, and restaurants.

Tony Romer-Lee, Managing Partner for Africa at Valor Hospitality, expresses excitement about the project. “We are thrilled to bring the Canopy by Hilton brand to Zanzibar and contribute to this visionary project with CPS Africa,” he comments. Construction will start at the end of 2024.

Valor Hospitality’s Comprehensive Services​

Valor Hospitality offers a suite of services including site selection, brand selection, financing solutions, project management, and operations management. These services aim to maximize returns and support strategic growth.

The company’s commitment to excellence is evident in its new projects and ongoing management across Africa and other regions.

 

TUI accelerates Africa expansion​

TUIMoraZanzibar.jpg

German tour group TUI is expanding its portfolio of directly managed hotels and resorts across Africa, in order to meet a growing demand for medium haul leisure destinations.

International tour group TUI is expanding its hotel presence across Africa. An existing portfolio of 76 hotels in North Africa is to be complemented by eight new properties across Sub-Saharan Africa, as TUI looks to meet the needs of many different holidaymakers, in all segments of the market.

The current pipeline includes upcoming hotels opening in Cape Verde, The Gambia, Senegal, Tanzania and Kenya, across three brands: TUI Suneo, TUI Blue and TUI Magic Life. And the group will shortly launch the first of a new luxury brand, The Mora, which will open in Zanzibar in summer 2024.

Meeting a variety of needs​

“With our variety of hotel brands, we will create new hotel experiences in Africa for different target groups – from price-conscious holidays in a TUI Suneo hotel via our global brand TUI Blue to a new luxury experience with The Mora,” said Artur Gerber, managing director TUI Blue. “We are looking forward to contributing to the development of the African hospitality industry and working together with local communities.”

Also in the development pipeline is a new TUI Blue hotel in Kenya. Development partner Sands of Darakasi Resorts Limited will build the 117 room TUI Blue Watamu hotel in Kilifi County, overlooking the Indian Ocean.

TUI is also looking for further routes to growth, via franchise opportunities. It has teamed up with international third party hotel operator Valor Hospitality Partners, and is opening up discussions with resort and hotel owners. “In collaboration with Valor, we are currently looking for further franchise opportunities who want to become part of our growth strategy,” said Wesam Okasha, head of TUI Blue’s global development. The pair are particularly keen to add further sites in East Africa in countries including Mauritius, Tanzania and Kenya.

Building momentum​

The tour group’s progression in Africa was noted in early 2024 in the annual Africa hotel chain report, published by W Hospitality. The report noted that TUI Blue had risen to eighth place in its ranking of hotel brands, by number of planned rooms, with 2,048 signed.

In 2023, TUI signed eight new properties in countries including Tunisia, The Gambia, Nigeria and Tunisia, And through 2024 and 2025, it already has at least seven resort openings planned out of a total declared pipeline of 12 hotels.

 
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