ATCL viable - US investor By Dominic Nkolimwa 7th January 2010 Air Tanzania Company office in Dar es Salaam An American investor has shown interest in Air Tanzania Company Limited (ATCL), pledging to modernise its fleet if granted partnership. Speaking in an exclusive interview on Tuesday in Dar es Salaam, Managing Director of the Celtic Capital Air Co-operation, Fabian Bachrach said his company was ready to take the airline and turn it into a formidable competitor in the global airline industry. He said Tanzania has a good and reliable market for the airline industry, because there is a growing demand for the service, taking into account that the country is among the world's prime tourist destinations. According to Bachrach, ATCL needs to have in place modern airline facilities and a good management which would work to attract customers. He also urged the government to seriously invest in improving ATCL's image. "If the government of Tanzania provides adequate resources to ATCL, obviously the company will regain its status and become the leader in the country's airline business," he said. Bachrach said the government should strive to sell an airline which is commercially viable, so that it can attract a good price. He also cited some of the challenges that ATCL is facing as the lack of a website which makes it unable to operate efficiently in the era of globalization, where airline companies issue tickets online. "This costs ATCL a lot of money which is paid to the travel agencies working on its behalf," he said, adding that poor management and marketing were the other key challenges facing ATCL that needed to be sorted out. Contacted for comment, the Permanent Secretary in the ministry of Infrastructure Development, Eng. Omari Chambo said the government would work on the proposals to uplift the services offered by ATCL. Chambo admitted that ATCL was facing with many challenges that had forced the government to inject huge sums of money into it to improve operations. "We will consider all advice from investors because what we want is to make sure that the company turns into a very important catalyst of the national economy," he said. Late December last year, five firms based in the US, the UK and the United Arab Emirates showed interest to run the cash-strapped Air Tanzania Company Ltd (ATCL). ATCL Acting Chief Executive Officer William Hajji said that the government was determined to revive the state-owned airline through the selection of reputable aviation industry investors for the purpose. He said negotiations had been going on with the Chinese company for quite some time, but it had become necessary "to expand the horizon and the subsequent selection of the most qualified company to breathe new life into the airline". In January last year, the government rescued the national flag carrier from financial doldrums with the disbursement of a second bailout package to the tune of 4.5bn/-. The firm has experienced a series of problems since its marriage with "strategic investor" South African Airline (SAA) that collapsed in 2006. Other problems experienced included the decision by the Tanzania Civil Aviation Authority (TCAA) in December, 2008 to revoke the new-look airline's Air Operating Certificate over faulty documentation. SOURCE: THE GUARDIAN Haya googleni Celtic Capital Air Co-operation mjionee investor wa kutoka majuu.