Kenya number one in the world in phone internet traffic

MK254

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May 11, 2013
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A NEW REPORT SHOWS THAT KENYA IS THE LEADING CONSUMER OF INTERNET VIA USE OF SMARTPHONES IN THE WORLD FOLLOWED BY NIGERIA AMONG OTHER COUNTRIES. FILE PHOTO | NMG

Kenya is leading globally in share of internet traffic coming from mobile phones overtaking Nigeria, which was at the top in 2017.

At 83 per cent, Kenya is now at the top, with Nigeria coming in second at 81 per cent.

This has been attributed to the country’s high level of smartphones penetration rate which recently surpassed the 40 million mobile subscriptions in 2017 and stands at 41 million (+3 per cent), with reach at 90.4 per cent of the adult population.

Other leading countries include India (79 per cent), Singapore (78 per cent), Ghana (75 per cent), Indonesia (72 per cent), South Africa (71 per cent), Thailand (69 per cent), Saudi Arabia (64 per cent), Turkey (62 per cent), China (61 per cent), UAE (61 per cent), Poland (59 per cent), Malaysia (57 per cent), and the rest of the world at 52 per cent.

A marketplace report by online shop named Jumia Mobile Week White Paper – 2018, shows that high mobile penetration has been driven by the entry of aggressive firms, such as Hong Kong-based Transsion Holdings.

Transsion is the largest smartphone company by sales in Africa, and also has a presence in India. Its brands include Tecno Mobile, Itel and infinix.

According to Jumia Kenya, Transsion continued to hold the top spot during the fourth quarter of 2017 in a report released by International Data Corporation (IDC) as the biggest smartphone and feature phone vendor in Kenya with a staggering 58 per cent and 63 per cent market share respectively by volume.

Whilst Tecno and Infinix dominate the smartphone segment, Tenco and Itel lead the feature phone segment.

Samsung has a 17 per cent market share by volume driven by its economically priced J-series.

“Global mobile internet traffic as of the fourth quarter of 2017 is up 11.65 per cent year on year and currently stands at 51.12 per cent of global web traffic originating from smartphones. Kenya is the global leader in share of internet traffic coming from mobile (overtaking Nigeria in 2017), at 83 per cent,” Jumia Kenya said in the report.

“Reflecting the same trend, Jumia Kenya for the first time ever in 2018, has seen more orders coming from mobile devices (mobile web and app) than desktop. The majority of traffic to the website continues to come from mobile devices (mobile web + app), but historically conversion rates were lower than on desktops,” said Jumia Kenya.

Smartphones in Kenya are largely used to access games, music, news and social media sites. However, they are an increasingly essential tool to access financial products and a huge variety of useful services.

The country has more than 25 digital credit providers, with new services being launched continually. Data from Jumia Kenya shows that it sold over 250,000 smartphones in 2017, a 25 per cent increase compared to the previous year.

Smartphones accounted for 97 per cent of all phones sold (three per cent feature phones), with 68 per cent of sales taking place in Nairobi.

Presently, smartphones with 3G internet connectivity are being sold as low as Sh3,500.

Kenya tops in phone internet traffic globally
 

gambagumu

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Apr 11, 2011
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yeah that shows you guys use most of you time surfing internet because you so lazy and unemployed
 

MK254

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May 11, 2013
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yeah that shows you guys use most of you time surfing internet because you so lazy and unemployed

Watanzania mlirogwa na aliyewaroga kafia zake zamani zileeee na ndio maana mnaongoza dunia kwa watu wasiokua na furaha pamoja na kwamba nchi yenu hamjapigana.
So according to you internet can not employ? High speed Internet has reshaped the African labor market.
 

BlietzKrieg

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Mar 9, 2017
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Watanzania mlirogwa na aliyewaroga kafia zake zamani zileeee na ndio maana mnaongoza dunia kwa watu wasiokua na furaha pamoja na kwamba nchi yenu hamjapigana.
So according to you internet can not employ, high speed Internet has reshaped the African labor market.
Despite data kuwa expensive kenya.
mtu jobless anaezaje afford bundles...
kwanza,kwao bundles huuzwa bei ya kutupwa.
ni kama huko soith watu ni maskini ata smartphone ni hard kubuy juu data kwao ni kama kupewa bure tu
 

thisdayes

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Oct 28, 2016
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Despite data kuwa expensive kenya.
mtu jobless anaezaje afford bundles...
kwanza,kwao bundles huuzwa bei ya kutupwa.
ni kama huko soith watu ni maskini ata smartphone ni hard kubuy juu data kwao ni kama kupewa bure tu
Nani amekwambia South data ni kama bure! Halafu data kuwa bei siyo swala la kujisifu ni inefficiecy. Ndiyo maana nchi tajiri vitu kama data, umeme, maji ni very cheap uki compare na nchi maskini.
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Geza Ulole

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Oct 31, 2009
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Na kule Northern Kenya wanapopita Al Shaabab na kuambiwa no communication established to know the number of deaths wanatumia Internet sio? Keep cooking data Kunyans.
 

waltham

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Jan 23, 2014
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Good step lakini kumbuka mobile internet sio what you want for Economic development. You need office and home internet penetration which is used mostly for business and economic planning na sio leisure.
 

Hamster255

JF-Expert Member
Mar 19, 2018
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Na kule Northern Kenya wanapopita Al Shaabab na kuambiwa no communication established to know the number of deaths wanatumia Internet sio? Keep cooking data Kunyans.
I like how you praise the deaths of innocents and claim you are not a terrorist...
 

MK254

JF-Expert Member
May 11, 2013
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Good step lakini kumbuka mobile internet sio what you want for Economic development. You need office and home internet penetration which is used mostly for business and economic planning na sio leisure.

There are so many types of careers emerging everyday and making huge use of mobile internet. Personally I've a Zuku dedicated line into my home, but I find myself using mobile internet a lot more because it allows mobility and so many other advantages.
Access to latest facts, figures and business information as it happens and from anywhere, maintaining constant realtime communication with collaborators and clients and so on. Power of internet mobile has opened a new realm and domain, it's even surprising how some of us managed without it.

The issue of people using it for leisure is neither here nor there, it all depends with personal trait and how you control your productivity and self-efficacy.
 

Hamster255

JF-Expert Member
Mar 19, 2018
844
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Good step lakini kumbuka mobile internet sio what you want for Economic development. You need office and home internet penetration which is used mostly for business and economic planning na sio leisure.
Countries with the worst speeds
A major 2015 study by the International Telecommunication Union (ITU) ranked the speed of Internet access of each country by factoring in speed, as well as the percentage of people with access to a connection. Unsurprisingly, developing countries generally did not fare as well as developed countries.

The worst countries for Internet speeds included Chad, Eritrea, and Ethiopia. Others in the worst 10 included Malawi, Guinea-Bissau, South Sudan, the Democratic Republic of the Congo, Burkina Faso, Mozambique and Tanzania.

Countries that are among Australia’s biggest trading partners that did not rank as well as one might expect included China, Thailand and Malaysia. China was ranked at 82 on the list of 167 countries, while Thailand and Malaysia were ranked at 74 and 64 respectively.

The World’s Best and Worst Internet Connections - Stats Every Internationally Trading Business Should Know | Aussie Broadband
 

Tony254

JF-Expert Member
May 11, 2017
10,538
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Na kule Northern Kenya wanapopita Al Shaabab na kuambiwa no communication established to know the number of deaths wanatumia Internet sio? Keep cooking data
Hah Kunyans.
a wewe inaonekana unapenda kukunia sana. Haha.
 

Tony254

JF-Expert Member
May 11, 2017
10,538
2,000
Good step lakini kumbuka mobile internet sio what you want for Economic development. You need office and home internet penetration which is used mostly for business and economic planning na sio leisure.
You have a point lakini huwezi sema mobile internet iko na zero use in the Kenyan economy. Inatumika kwa biashara pia. Especially smartphones. Maybe wewe ndio hujui kutumia smartphone ama pengine hauna
 

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