This is a third brand shop in Dar, having launched other shops in regions such as Mwanza, Arusha and Mbeya. The shops intend to bring a touch and feel effect to consumers with the Huawei Brand, as well as to improve the quality of consumer experience in the City.
Huawei Tanzania Device is committed to creating the most influential smart device brand in Tanzania, providing user-friendly mobile experiences for consumers. The company has plans tobecome number one Smartphone brand in Tanzania in 2016. Currently Huawei Device Tanzania is ranked number two, with market share of 22% according to Q1, 2016 record.
Commenting on Huawei Device Tanzania strategy plan in Tanzania, Huawei Tanzania Managing Director, Mr. Bruce Zhang said that this year Huawei Device Tanzania is planning to expand their distribution network in Tanzania, focusing on Lake zone, Northern zone, Southern zone, as well as Central zone.
“We are planning to increase our reach from current 250 outlets to 700 outlets having 10 Huawei Brand Shops, 20 Branded Shops, and 500 Retail branded outlets. Huawei Device Tanzania plans to have 90% Coverage in Tanzania. Affirmed the MD.
From these shops, Huawei Device Tanzania sees a huge number Tanzanians being rescued from unemployment.
Addressing the audience during the launch, Honorable Raymond Mushi, District Commissioner of Ilala, who was the Guest of honor for the event said, the opening of the third Huawei Device Tanzania brand shop in Dar es Salaam, as a sign of continued growth and commitment from Huawei to the local community “. Dar es Salaam regional commissioner also hailed Huawei Device Tanzania for the initiative taken recently to acknowledge the commitment of their dealers across the regions and to award them with certificates as well as introducing an incentive program for them.
Technology has always played an important role in the way we communicate. Human communication has periodically evolved over the centuries. Huawei Device Tanzania has in led latest devices with high technology including P9, Mate 8, GR5, GR3, Y6pro, Y3C, and Y3 Lite to ensure Tanzanian consumers have a wider choice.
Speaking about the latest devices introduced in the Tanzanian market Mr. Zhang said,“Our commitment to our customers goes beyond the quality products, every Huawei innovation stems from close interaction with our customers to understand their needs and market demands”
To celebrate the opening of the Huawei brand Shop at City mall, Huawei Device Tanzania is offering phones discount from 14th to 20th Mayalong with various giveaways including T shirts, Blue tooth speakers, Bluetooth Headset.
In the near future Huawei Device Tanzania has planned to open more Experience Shops and Phone Care Centre countrywide to enable each and every Tanzanian to have access to quality and original Huawei devices as well as to provide more employment opportunities to Tanzanians.
Huawei recognizes the support from the Tanzania Government over the years, to re-enforced Huawei commitment towards providing original devices and supporting the Government initiative through TCRA’s campaign to eliminate fake phones in Tanzania. Huawei Device Tanzania is increasingly bringing original products closer to the Tanzanians by opening brand shops all over the country and above all, we are currently awarding authorization certificates to Huawei Device Tanzania dealers to confirm they sell original and original Huawei smart phones.
