Neter
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- Dec 30, 2011
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Zambians cry foul as State-owned newspaper publishes in Mandarin
As Chinese influence continues to grow rapidly in Zambia, the state-owned Times of Zambia newspaper has come up with an ingenious way of increasing their revenue - by publishing today's lead story in Mandarin.
The article quotes President Edgar Lungu as saying Zambia "will not look east or west - we will look forward and go with whoever wants to go with us".
Those are comments he made while hosting a Swiss delegation at the presidential palace yesterday.
Reporting the story in both English and Mandarin Chinese is a move aimed at tapping into the Chinese market, says chief government spokeswoman Dora Siliya.
"Times of Zambia aiming to increase revenue by targeting Chinese market. Today's edition has a Chinese version of top story. They want to tap into Chinese advertising. Who moved my cheese? Times of Zambia responding."
The ministers tweet was criticised by some.
Zambians cry foul as State-owned newspaper publishes in Mandarin