Huawei’s endless pursuit to provide original devices in Tanzania.
Whilst left with only few days to eradicate all counterfeit mobile phones in Tanzania; the exercise expected to affect millions of mobile phone users countrywide; Huawei has continuously raised its winning flag through providing easily access of original and high quality handsets to Tanzanians.
In a bid to eliminate counterfeits which have flooded the market and to ensure Tanzanians have a wider options of smartphones, Huawei Device Tanzania has recently introduced a wide range of affordable smart phone devices to accommodate consumers of different levels of income with their varied lifestyle preference. These devices includes Mate 8, Mate 7, Mate S, P9, P9 lite, P8, P8 lite, GR3, GR5, Y6, Y6 Pro,Y3 lite,Y3 II, Y3 C, Y5C, Shot X, G8, G play min. Since the Tanzanian market is extensive and diverse Huawei Tanzania is dedicated to improve their devices by setting aside 10% of their revenue as marketing investment to increase and improve Huawei Smartphone products. Huawei aims to be an industry leader and the benchmark for quality.
Tanzanians are also urged to verify authenticity of their devices before mid this month. The statement made by Mr. Hu Xiangyang Jacko, Huawei Device Country Manager, understanding that majority of Tanzanians lacks education to recognize fake mobile phones.
“It is very crucial to verify your devices upon purchase so as to be sure that your device is original. For a customer to know whether a cell phone is genuine or not one should dial *#06# from any devices???, upon which they will receive an IMEI number that again has to be sent as a text message to 15090 to receive a reply showing whether the cell phone is original or fake. For Huawei Smartphones you will receive a reply from TCRA with your phone model eg. (Huawei technologies Co Ltd-HUAWEI Mate 8). Commented Mr Jacko.
According to TCRA about 40% of mobile phones in use in Tanzania are counterfeits. Fake handsets are not only a threat to mobile vendors businesses but to the government and the country at large. As Tanzania Communications Regulatory Authority (TCRA) plans to effect a nationwide switch-off of counterfeit Huawei Device Tanzania sees the move as a necessity to the trends that is geared towards curbing crimes, increasing revenue, protecting consumers from substandard phones, safeguarding mobile payment systems as well as to harmonizing communications countrywide.
There is a common misconception in Tanzania with consumers believing that a touch screen is a qualifying factor for a smartphone. And this is what has accelerated to a number of counterfeits flooding the Tanzanian market. Basically, a smartphone enables users to make calls, adds in computer or laptop features, possess an operating system, such as Android OS, web access, as well as apps services.
Contrary to the popular belief that all and any products originating from China are fake or sub-standard in quality, Huawei as a global brand for mobile devices has proved to be committed towards delivering quality products to consumers of all markets. According to Mr. Sylvester Manyara Director of Retail, Huawei Devices Tanzania “Huawei, a world’s leading global information and communications technology solutions provider, received China Quality Award, the most influential award for product quality in China, March 29. Huawei clinched the top award in the manufacturing category for its customer-centric management and commitment to excellence. State councilor Yong Wang presented the award to Huawei at the Great Hall of the People in Beijing on March 29th 2016. It is the highest recognition from Chinese government for brands with excellent quality. Only Chinese brands with exceptional quality and individuals who demonstrate significant achievements in improving quality in a sector are qualified for such honor.”
Commenting on the quality of the Huawei devices, Mr. Hu Xiangyang Jacko, Huawei Device Country Manager said “At Huawei, we believe that quality is our lifeline. China Quality Award in the manufacturing category is recognition for Huawei’s ongoing commitment to greatness. In the past 20 years, Huawei as a customer-centric corporate has always focused on innovation and product quality. Huawei will keep on striving for excellence and offer high quality services and products to our consumers worldwide and Tanzania is no exception.”
Customer demands have always been the driver to all activities at Huawei. Since first founded in 1987, Huawei always keeps customers at its heart and aims to deliver premium products and services with cost-effective operations. 28 years later, Huawei has been recognized both in China and abroad for its superior quality. Huawei products are now available in more than 170 countries and regions, with 60% of the company’s sales revenue coming from overseas markets.
Huawei has set up an effective consumer service system, which enables them to gather customer feedback through hot-lines, social media and this feedback will then be translated into innovation and product development. In their pursuit for excellence and setting high benchmark of quality, Huawei in 2014, was ranked #94 on the Interbrand Top 100 Most Valuable Company in the world, becoming the first Mainland Chinese company to be listed. After one year, Huawei achieved even better results and became the 88th most valuable company in the world. In addition, on the recently released World’s Most Valuable Brands list by Brand Finance, Huawei was ranked #47 with a total brand value of 19.7 billion USD. This has made Huawei the first Chinese company who has achieved top 50 on this ranking. The company has also been recognized by the US-based Reputation Institute as the only Chinese company among the top ten most reputable companies in China.
Together with TCRA’s support, support of their partners and stakeholders, and with the loyalty of their customers, Huawei brand in Tanzania has seen tremendous growth since they entered Tanzanian market. With their determination for quality and customer satisfaction, Huawei is here to stay. With TCRA’s campaign to eradicate fake phones and its numerous negative effect it has on the local consumers as well as the government, Huawei believes that with their endless pursuit of high quality they will soon be Tanzania’s favorite consumer brand.
Tanzania is among a number of other countries in Africa; including Kenya, Uganda and Zambia which have been taking steps to disconnect phones with fake IMEI numbers from networks. Huawei being the leading mobile company in Tanzania promises all Tanzanians to enjoy the genuine smartphone with affordable price.
In a bid to eliminate counterfeits which have flooded the market and to ensure Tanzanians have a wider options of smartphones, Huawei Device Tanzania has recently introduced a wide range of affordable smart phone devices to accommodate consumers of different levels of income with their varied lifestyle preference. These devices includes Mate 8, Mate 7, Mate S, P9, P9 lite, P8, P8 lite, GR3, GR5, Y6, Y6 Pro,Y3 lite,Y3 II, Y3 C, Y5C, Shot X, G8, G play min. Since the Tanzanian market is extensive and diverse Huawei Tanzania is dedicated to improve their devices by setting aside 10% of their revenue as marketing investment to increase and improve Huawei Smartphone products. Huawei aims to be an industry leader and the benchmark for quality.
Tanzanians are also urged to verify authenticity of their devices before mid this month. The statement made by Mr. Hu Xiangyang Jacko, Huawei Device Country Manager, understanding that majority of Tanzanians lacks education to recognize fake mobile phones.
“It is very crucial to verify your devices upon purchase so as to be sure that your device is original. For a customer to know whether a cell phone is genuine or not one should dial *#06# from any devices???, upon which they will receive an IMEI number that again has to be sent as a text message to 15090 to receive a reply showing whether the cell phone is original or fake. For Huawei Smartphones you will receive a reply from TCRA with your phone model eg. (Huawei technologies Co Ltd-HUAWEI Mate 8). Commented Mr Jacko.
According to TCRA about 40% of mobile phones in use in Tanzania are counterfeits. Fake handsets are not only a threat to mobile vendors businesses but to the government and the country at large. As Tanzania Communications Regulatory Authority (TCRA) plans to effect a nationwide switch-off of counterfeit Huawei Device Tanzania sees the move as a necessity to the trends that is geared towards curbing crimes, increasing revenue, protecting consumers from substandard phones, safeguarding mobile payment systems as well as to harmonizing communications countrywide.
There is a common misconception in Tanzania with consumers believing that a touch screen is a qualifying factor for a smartphone. And this is what has accelerated to a number of counterfeits flooding the Tanzanian market. Basically, a smartphone enables users to make calls, adds in computer or laptop features, possess an operating system, such as Android OS, web access, as well as apps services.
Contrary to the popular belief that all and any products originating from China are fake or sub-standard in quality, Huawei as a global brand for mobile devices has proved to be committed towards delivering quality products to consumers of all markets. According to Mr. Sylvester Manyara Director of Retail, Huawei Devices Tanzania “Huawei, a world’s leading global information and communications technology solutions provider, received China Quality Award, the most influential award for product quality in China, March 29. Huawei clinched the top award in the manufacturing category for its customer-centric management and commitment to excellence. State councilor Yong Wang presented the award to Huawei at the Great Hall of the People in Beijing on March 29th 2016. It is the highest recognition from Chinese government for brands with excellent quality. Only Chinese brands with exceptional quality and individuals who demonstrate significant achievements in improving quality in a sector are qualified for such honor.”
Commenting on the quality of the Huawei devices, Mr. Hu Xiangyang Jacko, Huawei Device Country Manager said “At Huawei, we believe that quality is our lifeline. China Quality Award in the manufacturing category is recognition for Huawei’s ongoing commitment to greatness. In the past 20 years, Huawei as a customer-centric corporate has always focused on innovation and product quality. Huawei will keep on striving for excellence and offer high quality services and products to our consumers worldwide and Tanzania is no exception.”
Customer demands have always been the driver to all activities at Huawei. Since first founded in 1987, Huawei always keeps customers at its heart and aims to deliver premium products and services with cost-effective operations. 28 years later, Huawei has been recognized both in China and abroad for its superior quality. Huawei products are now available in more than 170 countries and regions, with 60% of the company’s sales revenue coming from overseas markets.
Huawei has set up an effective consumer service system, which enables them to gather customer feedback through hot-lines, social media and this feedback will then be translated into innovation and product development. In their pursuit for excellence and setting high benchmark of quality, Huawei in 2014, was ranked #94 on the Interbrand Top 100 Most Valuable Company in the world, becoming the first Mainland Chinese company to be listed. After one year, Huawei achieved even better results and became the 88th most valuable company in the world. In addition, on the recently released World’s Most Valuable Brands list by Brand Finance, Huawei was ranked #47 with a total brand value of 19.7 billion USD. This has made Huawei the first Chinese company who has achieved top 50 on this ranking. The company has also been recognized by the US-based Reputation Institute as the only Chinese company among the top ten most reputable companies in China.
Together with TCRA’s support, support of their partners and stakeholders, and with the loyalty of their customers, Huawei brand in Tanzania has seen tremendous growth since they entered Tanzanian market. With their determination for quality and customer satisfaction, Huawei is here to stay. With TCRA’s campaign to eradicate fake phones and its numerous negative effect it has on the local consumers as well as the government, Huawei believes that with their endless pursuit of high quality they will soon be Tanzania’s favorite consumer brand.
Tanzania is among a number of other countries in Africa; including Kenya, Uganda and Zambia which have been taking steps to disconnect phones with fake IMEI numbers from networks. Huawei being the leading mobile company in Tanzania promises all Tanzanians to enjoy the genuine smartphone with affordable price.
