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Sanda Matuta

Sanda Matuta

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Sanda Matuta

Sanda Matuta

JF-Expert Member
Joined May 9, 2007
950 12 0
˜The Apprentice’ TV Series Goes African; Candidate Auditions Slated for
November 29-30 in Washington, D.C.

Africans ex-patriots living in the U.S. and Africans (in Africa) will
compete for a luxury car plus $200,000 corporate job in Africa.

(WASHINGTON, D.C.) – A spin-off of “The Apprentice” business reality
television series, made popular on NBC, with billionaire real estate
businessman Donald Trump as its host, goes to Africa next season with the
debut of “The Apprentice Africa.”

Auditions for the coveted competitive positions are being held Nov. 29-30,
2007, at 1425 K Street N.W., Suite 350, in Washington, D.C. from 12 noon to
5 p.m. Video auditions and online applications also will be accepted. Chosen
candidates will compete for a luxury car and a corporate job in Africa that
pays $200,000 annually. With its African spin-off, “The Apprentice”
has now been replicated in at least 24 countries outside the U.S.

“The Apprentice Africa” is a co-production of The Executive Group (TEG),
a U.S.-based business investment firm that builds consortiums between the
U.S. and Africa, and Storm Vision Ltd., Nigeria’s premier television
production company and producers of “Big Brother Nigeria.” TEG secured
legal rights to replicate “The Apprentice” in Africa, and its
subsidiary, Storm Vision will produce the 16-week reality series. Bank PHB,
one of the fastest growing banks in Nigeria and an emerging icon for banking
excellence, is the title sponsor of the series.

In each episode of “The Apprentice Africa,” as in the original “The
Apprentice,” candidates compete in teams. The losing team is sent to the
boardroom where at least one member is fired. In the African series, one
of Africa’s top business moguls, Biodun Shobanjo, chairman of the Troyka
group, Nigeria’s largest and most innovative marketing communications firm
and co-founder of Nigeria's largest and most successful advertising agency,
Insight Grey, and his associates will judge candidates.

Typically, one person is fired and sent home during each segment, although
on rare occasions, 63-year-old Shobanjo, popularly known as Nigeria's
“Father of Advertising,” may fire more than one candidate at a time, as
did Trump.

"Many people are unaware of the burgeoning business opportunities in
Africa," said Chantelle Abdul, executive producer and president of The
Executive Group. “Not only is there growth and development throughout
Africa, but many nations on the continent are integrating Western ‘best
business practices,’ making for exciting and attractive opportunities
here. - m o r e -

‘The Apprentice’ Goes to Africa/Page Two

“We plan to showcase the varying and combined skills of Africans in Africa
and African ex-patriots who have moved to the United States,” she
continued. “It will be interesting to see how they work together in
business in Africa, bridging obvious lifestyle and cultural gaps for the
betterment of our beloved continent. Our show also will increase
understanding of the important differences in doing business in Africa
compared to other parts of the world, and overall, will be much more than
‘business as usual’."

“The Apprentice Africa” will select 18 African candidates living in the
U.S., U.K. and Africa who have exceptional business acumen, personality,
professional savvy and sophistication to compete in Lagos, Nigeria against
their brothers and sisters living on the African continent. The series will
air in 2008 Africa-wide.

“The Apprentice,” starring Donald Trump and created by Mark Burnett, the
mind behind the TV reality series “Survivor”, originally showcased a
16-week job interview process through which 18 Americans competed in a
series of rigorous business tasks. Many of those tasks included candidates
interacting with prominent Fortune 500 company executives.

Candidates had to use their business acumen, education, creative skills and
street smarts in their quest to hear Trump, the boss, utter the coveted
phrase, “You’re hired,” instead of the dreaded words “You’re
fired!”

Persons interested in being candidates for “The Apprentice Africa” are
required to submit their resumes and detailed information online at:
www.theapprenticeafrica.com. Candidates meeting the screening criteria will
be contacted for individual interviews scheduled in Washington, D.C. on
Thurs., Nov. 29 and Fri., Nov. 30, 2007.

For more information on “The Apprentice Africa,” please call
301.350.3437 or contact Mofolusho Agboola by email at amofolusho@gmail.com
or Lola Ogungbade at ogbonlowo2001@yahoo.com.
 

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