Diageo PLC EABL Completes Serengeti Breweries Acquisition | JamiiForums | The Home of Great Thinkers

Dismiss Notice
You are browsing this site as a guest. It takes 2 minutes to CREATE AN ACCOUNT and less than 1 minute to LOGIN

Diageo PLC EABL Completes Serengeti Breweries Acquisition

Discussion in 'Biashara, Uchumi na Ujasiriamali' started by Shadow, Oct 26, 2010.

  1. Shadow

    Shadow JF-Expert Member

    Oct 26, 2010
    Joined: May 19, 2008
    Messages: 2,908
    Likes Received: 71
    Trophy Points: 145
    RNS Number : 9793U
    Diageo PLC
    26 October 2010

    26 October 2010

    Diageo's East African subsidiary, East African Breweries Limited, completes
    acquisition of Serengeti Breweries Limited in Tanzania

    East African Breweries Limited (EABL), a subsidiary of Diageo, has completed the
    acquisition of 51 per cent of the issued share capital of Serengeti Breweries
    Limited (SBL) from its existing shareholders for a total consideration of
    approximately US$60.4million.

    SBL is a major brewer and distributor of beverages in Tanzania and produces a
    portfolio of beer and non-alcoholic products, including its flagship Premium
    Serengeti Lager. The combined EABL / SBL portfolio accounts for approximately 28
    per cent of the Tanzanian branded beer sector. SBL will form an integral part
    of EABL's East African supply footprint providing additional capacity to Kenya
    and Uganda.


    For Diageo Investor Relations

    Nick Temperley
    +44 (0)208 978 4223

    For Diageo Media Relations

    James Crampton
    +44 (0)7803 856 452

    Notes to editors

    ?? Diageo plc owns 50.03% of EABL, which is listed on the Kenyan, Ugandan and
    Tanzanian stock exchanges.

    About Diageo
    Diageo is the world's leading premium drinks business with an outstanding
    collection of beverage alcohol brands across spirits, wines, and beer
    categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B,
    Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and
    Sterling Vineyards wines.

    Diageo is a global company, trading in more than 180 countries around the world.
    The company is listed on both the New York Stock Exchange (DEO) and the London
    Stock Exchange (DGE). For more information about Diageo, its people, brands, and
    performance, visit us at Diageo.com. For our global resource that promotes
    responsible drinking through the sharing of best practice tools, information and
    initiatives, visit DRINKiQ.com.

    Celebrating life, every day, everywhere.

    Diageo Africa
    Diageo Africa is the trading name for the group of Diageo corporate entities and
    people who trade in and for the Africa region. Diageo Africa includes all of
    Diageo's business interest in continental sub-Saharan countries and outlying
    islands, including Reunion, Mauritius and Seychelles. We operate through wholly
    or partly owned operations and a range of partnerships and licensing agreements.
    Diageo Africa region is active in brewing and distilling and our brands are
    enjoyed in over 40 African countries. The region contributes to nearly a third
    of Diageo's net sales of beer globally and employs over 4,500 employees.
    Several of the larger Diageo companies in Africa are quoted on local stock
    exchanges. All of these companies have active corporate social responsibility
    programmes, covering initiatives in water, health, education and other areas of
    value to the communities in which we operate.

    East African Breweries Limited is one of the largest beverage companies in the
    region, with breweries in Kenya and Uganda. Made up of five subsidiaries, Kenya
    Breweries, Uganda Breweries, Central Glass Industries, East African Maltings and
    UDV Kenya, the company has been in existence since 1923. Its flagship brands
    include Tusker Lager, Pilsner, Guinness, Smirnoff Vodka, Johnnie Walker Scotch
    Whisky, Senator and Alvaro non-alcoholic malt drinks

    It is quoted in the three East African bourses and is the second largest company
    by market capitalisation at the Nairobi Stock Exchange. Through its EABL
    Foundation, the company has enriched the lives of over two million people across
    the region in the past three years through the provision of water, education and
    environmental care to the communities in which it operates.

    Serengeti Breweries Limitedis the second largest beer company in Tanzania whose
    portfolio, when combined with EABL's portfolio, accounts for approximately 28
    per cent of the Tanzanian branded beer sector. SBL currently operates two
    breweries in Tanzania - one in Dar es Salaam and one in Mwanza - and a third
    brewery is being built in Moshi. Other brands are The Kick lager, Uhuru lager
    and other brands brewed under license.


    This information is provided by RNS
    The company news service from the London Stock Exchange


    Diageo Plc Eabl Completes Serengeti Breweries Acquisition - WSJ.com
  2. The Finest

    The Finest JF-Expert Member

    Oct 26, 2010
    Joined: Jul 14, 2010
    Messages: 21,709
    Likes Received: 43
    Trophy Points: 145
    Lets see how this partnership goes whatever went wrong with TBL ..............
  3. Geza Ulole

    Geza Ulole JF-Expert Member

    Oct 26, 2010
    Joined: Oct 31, 2009
    Messages: 11,050
    Likes Received: 3,958
    Trophy Points: 280
    why 51% and not 49%? i think there was a need for SBL to negotiate further
  4. Juma Contena

    Juma Contena JF-Expert Member

    Oct 26, 2010
    Joined: May 21, 2009
    Messages: 1,195
    Likes Received: 10
    Trophy Points: 135
    May be tuite uchumi wetu liwalo na liwe with policies formulated by donors advices, wizi wa mafisadi kutofata sheria, tamaa za wawekezaji kupita kiasi mwishowe kutuvurugia kila kitu.

    Sasa hawa jamaa ni majority shareholders katika kampuni zote mbili kubwa ni nani atake walazimisha ku-improve quality. Pili ina maana they can detect their own prices as they own the main two brewers (what sort of capitalism or competition is that).

    Kwa jinsi wa-africa tunavyopenda lager inaonekana kuna faida sana si ajabu mizungu ijipe ajira Tanzania kwenye hizi kampuni za bia na sasa bei wanapanga wao katika soko kubwa la ndani. Tusijali tutafika tu under uongozi wa sasa na tuendelee kupokea kila kitu bila kuuliza athari kama kawaida yetu.

    Halafu kesho bei za bidhaa zinakuwa kubwa sana chini ya JK wakati vitu kama hivi vina achiwa vipate wazi.
  5. Shadow

    Shadow JF-Expert Member

    Oct 26, 2010
    Joined: May 19, 2008
    Messages: 2,908
    Likes Received: 71
    Trophy Points: 145
    Mkuu Juma Contena:

    That is what we call 'capitalism in action',